A sponsored product also known as pay-per-click is an advertisement product on amazon. Where a potential customer clicks and views the product. An Amazon PPC campaign can help amplify brand owners’ sales to promote their products. With targeted ads and helps improve the organic ranking. Amazon’s PPC campaign helps to amplify the sales of brand owners and promote products with targeted ads to help improve organic ranking.

Sponsor Product Helps the Advertiser to Get a Top Position on the Amazon SERPs.

it makes your product more visible and the customer can get their desired product with one click it is only possible through an Amazon PPC campaign.

Advertisers have full control over sponsor campaigns targeted keywords placements choose to target can lead to increased sales to get organic traffic. Searches have shown that amazon paid search revenue in 2019 was $7.09 Billion.

Sponsored product ads targeted to keywords so they appear above in amazon SERPs and also on the product detail page on the desktop. Mobile as well as on all devices. While running the PPC campaign you pay only when your ad is clicked and the advertiser can choose. You need to pay when your ad is clicked by the buyer and choose how much you are willing to bid for a click. You can set an average per-day budget to control your campaign spending. PPC lets you promote your individual product listings to buyers as they browse and search for items to buy.

You must have an attractive professional seller account. To advertise sponsored products also you should be able to ship to all addresses. You must have a product in one or more of the eligible categories. If you want to sponsor a product you must be eligible for the buy box. When advertisers want to create a sponsored products ad for a product listing. That listing must be winning the Buy Box in order for your ad to display. There are many benefits of sponsored products. The main benefit is it will increase your brand’s sales by delivering highly relevant ads targeted to customers based on their searches. Just improve your discoverability and get your listings on page 1 of Amazon search results to expose your items to customers. Check properly on investment so you can optimize your ad spend, only pay when customers click on your ad.

Set These Questions First Check that Your Business is Ready to Get the Most out of Advertising

•  What are my goals for the Amazon PPC campaign?
• Which products should I advertise?
• Are my product detail pages ready?

There are two choices driving sales and creating brand awareness. If driving sales priority needs to focus on converting ad clicks into orders. Track your ACoS (Advertising Cost of Sale). You can calculate it by dividing your total ad spend by total sales from advertising also ad cost of goals will help you reach your sales goals. Learn more about the sponsored product with Stallion e-com. We can help you to promote your product and optimize your campaign.